I am Marlene, a new look for the apple of South Tyrol
Apples produced in South Tyrol by the members of VOG Consortium launch a new international communication
Posts Tagged 'South Tyrol'
Speck Alto Adige PGI Festival in the Funes valley
On September 30th and October 1st in Santa Maddalena, a small town in the Funes valley, surrounded by Odle Alps, there will be a festival dedicated to Speck Alto Adige PGI. During
Bressanone will smell of bread and strudel
From September 29th to October 1st the town of Bressanone/Brixen will host the Bread and Strudel Market, dedicated to one of the foods that boast in South Tyrol a long, still alive
Val Venosta: how to give value to apples
According to Benjamin Laimer, Trade marketing manager VI.P., “working with large-scale retail trade for Mela Val Venosta is crucial to find engaging and informative communication solutions in the store that
South Tyrol puts forward the challenge of mountain sparkling wines
This is still niche market, but it already boasts a long tradition: the producers in the province of Bolzano are looking with interest at it
How to go abroad: The VOG case
This company prefers a direct relationship with its customer, mainly players in large-scale retail trade. But it was confronted now with the decline of traditional markets, first of all Germany
VOG producers association: final sprint of a difficult campaign for apples
The low prices of the beginning of this campaign stimulated consumption, so absorbing the production surplus without causing significant accumulations in store
Two new tastes for Leni’s Apple Juice
The brand of VOG Products prepared with processed apple introduces new flavours which enhance their 100% apple juice
Purity and flavour of South Tyrol
Milk, butter, cheese, mozzarella, and yogurt are five excellences of flavour and quality which directly come from the ancient history of sheep-breeding in South Tyrol. These products are born in
