Cantina Tollo wins big in China

Cantina Tollo conquers the judges of the China Wine Competition, winning 11 medals. "Being named Cantina of the Year and having received ten awards for our wines is a source of great pride for us - says Tonino Verna, president of Cantina Tollo -. We are pleased that the recognition of the work of Cantina Tollo in terms of enhancing the local vines and enological innovation also comes from China, a rapidly evolving market of great interest to us".

The competition, which took place in Shanghai, aims to enhance wines with a strong market value and appeal to the consumer by evaluating products based on three parameters: quality, value for money and distinctive packaging. In summary, the competition rewards the value of wine as a whole, understood as the ability to attract both commercial operators and final consumers. The China Wine Competition medals are a prestigious recognition by the Chinese wine sector, represented by the 14 judges of the competition, selected from Beverage Managers, Master Sommeliers, Head Sommeliers and Master of Wine and the best wine importers in China.

"Among the awards obtained, in addition to those dedicated to the symbols of our Premium line - Mo, Cagiòlo, Peco and Hedòs - we are particularly proud to receive three awards for our new Abruzzo Dop Pecorino (Best In Show By Country, Best Wine By Package and Double Gold Medal) - continues Verna - a wine of great prestige and structure with an illustrated label inspired by Italo Calvino's "Barone rampante".

Cantina Tollo sells 13 million bottles a year in Italy, Europe and, overseas, in Japan, the United States, Canada, Russia, India and China. In the last year, the company has registered an increase in bottled turnover of 2.4 million euros with an increase in bottles sold of 11%. Leading the excellent performance of the Abruzzo winery was precisely the foreign market, for which the growth in turnover of this segment amounted to + 19.7% (+ 18.1% of bottles sold), compared to a + 8.6% in value (+ 6.9% of bottles sold) on the Italian market.

Post Your Thoughts