The special beers of Peroni family are going to arrive on our tables after a makeover that gave a new look but left the same quality. First of all, the lable with a pentagonal shape that will dress up the Double Malt, the Red and Pure Malt Gran Riserva.
As for the colors of the three references, black is confirmed for the Gran Riserva Double Malt and the red for the Gran Riserva Rossa. Change of color from blue to gold for the Gran Riserva Pure Malt, same color used for the logo of the entire range.
There is also a new pay off: Peroni Gran Riserva, time shapes quality, a choice tied to the long production process of extra decoction.“Peroni Gran Riserva - explains Cristiano Darena Brown, Marketing manager - is the best of Peroni quality, thanks to the all-Italian production and to the value of raw materials”.
At Beer Attraction, the international exhibition dedicated to beer specialties, craft beers and innovation in the food and beverage sector, the "World Gluten Free Beer Award" (WGFBA 2017) fourth edition was held the last february and Peroni ranked first amongst the lagers of its category with Peroni Senza Glutine (Gluten Free). The judges of WGFBA 2017 awarded the brewery with the second most important prize in the world for its gluten free beer in the category A, which includes low and high fermentation beers with low-alcohol (<5.5%).